B2B Categories
CATEGORY:
Networking Devices
WINNER:
| ACPP Score | |
|
|
| Awareness | 88% |
| Consideration | 76% |
| Preference | 64% |
| Purchase Intent | 53% |
| Brand Impact Score | .86 |
|
|
| Brand Power Rating | .74 |
| Brand Reputation Rating | .94 |
| Judge's Rating | 1.00 |
Award Accepted By:
Mike Sanchez
| Top Three Brands in Category | ||||
Brand Impact |
Brand Power |
Brand Reputation |
Judges Rating |
|
| 1. Cisco | 0.86 |
0.74 |
0.94 |
1.00 |
| 2. HP | 0.65 |
0.61 |
0.82 |
0.29 |
| 3. Juniper | 0.45 |
0.27 |
0.77 |
0.360 |
